Klout Mobile is here, and I LOVE it

kloutAnyone who works in Social Media marketing, or a social media geek knows Klout. It’s simply a magical tool that tells you how “influential” are you in social media. The rate is up to 100. And anything above 55 is good.

 

Oh, it’s showing off time…. according to Klout, I’m the 75th most influential person on twitter back in 2011

 

Back to Klout, so this tool has been on the web for a while now, not very insightful, it just tells you, you’re good at this and that, but doesn’t help you get better. Just a few tips here and there, but that’s it.

Now, Klout has gone mobile, and it’s very good.

You can select types of information you’re already influential in or trying to be, and Klout will suggest you a stream of different articles to read and share.

You can schedule posts on Klout directly. It might be glitchy for now, but this tool is promising.

Take a look at the app.

so far it’s only on iOS, and Android will follow soon.

 

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Aspire Zone Foundation Earth Hour 2014 Campaign

This is one of my favorite campaigns I took part in.

In Aspire Zone Foundation, we cope very fast with new branding and trends, interactive back- and fore-grounds for twitter, or Logo/header intersections on Facebook.

We have done this with many campaigns, but this time, there is something cool about it.

It’s for earth hour, when the whole world goes black for an hour. We are adapting the “+” in “60+” in Earth Hour’s logo. We’re going black for 5 days instead of an hour.

Aspire Zone will go black on the day, March 29th, from 8:30om – 9:30pm

We have taken all our social media black for the day in a cool design of our iconic Torch Doha Hotel and Khalifa International Stadium

Here is the look and feel of our social media:

insta L&F

G+ L&F

facebook L&F

twitter - L&F

How to get your photography seen by thousands

Canon EOS 5D Mark II DSLR

Canon EOS 5D Mark II DSLR (Photo credit: camknows)

You are a photographer and you took a picture, it looks great, in your head you will have hundreds maybe thousands of views, but you end up having few? You must be doing something wrong! Your photo is fine, the problem is not with your photography, the problem is how you market it.

Here are few tips, I used and it got me over half a million views on my photography.

Caption

Caption, Caption, Caption. I can’t stress enough on how this is the most important aspect in publishing your photos. Captions complete the story. Caption to photography, is like sound to film, essential. So what do you write? Simple, don’t state the obvious. if it’s a bird, don’t just say, “A bird” , you will get a “Duh!!” Rise up to the intelligence of your audience.
Write something in context but adds emotions, completes the scene, add a feeling to the photo. Use sarcasm, innuendo, or quotes. Be artistic and make it short.

Do and don’t for captions

Sharable Material

If you use flickr, there is an option to allow your photos to be sharable in your settings. This way the sharing options on top of the photos are activated. It helps your photos to be shared in just one click.

if you use other platforms, make sure your content is sharable in one click, 2 at most, and make the option visible.

Photography Groups

This is mainly for flickr users, share your photos on groups, find a group that interests you. If you do portraits , then find portraits groups, or if you do politics, find that. When you do, look at the photos, learn from them and share yours. You will get many feedback and views.

Social Media

You are sharing your stuff now, you’ve done all this, have a great photo with a great caption, over doing the sharing can ruin it though. Here is how I’d do it (how I actually do it, this was a secrete)

First thing is Time. When do you share your photography? There are different studies suggest different timing of the day that would cause you the highest exposure. I personally seen that the timing from 6-9 PM is the best. However the audience from 1-4 are totally different people. So my advice is share your stuff twice.

Twitter

Everyone uses hashtags for twitter, to reach more audience, but does that really work? I personally believe hashtags are made so your followers or whoever sees the tweet knows what it’s talking about. So if a tweet has 10 hashtags, WTF is it talking about?
Pointing that out, what I do is use #Photography hashtag, so people know it’s a photography related tweet, then if needed one more about the photo it self, #Egypt , #Tahrir , #Portrait , etc.
I use the same caption as the tweet it self. However, sometimes you need to reshare the same photo (if you really like it) and sharing it in the same exact tweet is kinda silly, and people might ignore it. So I reshare it with different caption, and maybe different hashtag.

Facebook

Well, the only bad part is, if you just share a link, the chances that people click on it is at its minimal. You can always do that, but the better way is, share your best photo of the new photoset you just uploaded, then add in that photo’s description, to see more photos, go here : “Link to your photoset/portfolio”

reddit

You may or may not know this website, but it’s brilliant. People share a lot of things on it, and your stuff is any good ( or funny ) it could get viral. Share your stuff there, they have some kind of subjects, so add yours under photography unless you think it should be under another classification.
Don’t spam them, cause they hate that (been there) share other people’s stuff too. Share that riddit link on your other social media, the more thumbs up, the more views you get.

Blog

Having a blog is great for your professional life. You can add your experience, or your photos with stories about them.
If you’re using flickr, you can reshare your photos from flickr on your blog, by clicking on share on flickr, coping the html code (choose the size first below, medium is good) then add that to your “text” in your blog. This way when someone clicks on the photo, it actually goes to your flickr, so it gets more views.

The other way to do it, is to upload the photo to your blog and make it a link that goes to your portfloio.
Share and reshare your post with different lines on social media as well.

Share your photography to your friends, who are influential. Ask for feedback, and don’t spam them or your timeline.
The most important thing is, you shoot for the love of photography, not for fame, views or anything, those things will come later.
And if you’re doing it for the money, you should sell your camera then, that will get you money.

Weekly Summary of My PostDaily

First I’d like to announce that I will be moving out of wordpress.com 😦   very soon to go to my own self hosted blog http://www.msheshtawy.com. I will post more details soon 🙂

So today Monday 11/01/11 ( which is a beautiful binary day I am celebrating ) is a mark of a week in the PostDaily Quest. I’ve been posting daily for a week now, and my views are getting higher each day. I’ve really loving this idea and I will keep my commitment to it.

In every week ( Monday ) I will write a summary of the previous posts and link to them for those who wanna check them out.

Day 1

I started the week on Tuesday with the Inspiring videos post, it was about Never give up. The videos are really inspiring and very encouraging.

Day2

Then Wednesday was the -geeky-  technical review post, it was for you tweeps, it was about TweetDeck and how awesome it is ( there is an update on this post if you already read it before).

Day 3

The Quick Tip day, it was a very simple 2-minutes post for windows users, about how to organize their accounts and maybe have a quick access account if the booting is too slow.

Day 4

The Personal Area post, was about a movie I watched that night. It was 127 hours. I had to post about how amazing this movie was. How inspiring and how it touched me personally. Check it out, the trailer is in the post 😉

Day 5

The Technical tip wasn’t really that technical, it was more of a boost for your productivity by using Focus Booster. Read more about this simple amazing tool.

Day 6

For all photographers – even though they are like ants now – the design post was about photography and some of the most beautiful pictures taken by cameras ( in my personal opinion ).

Day 7

This post is for programmers, mostly beginners in PHP, how to install it and get a step forward into being a geek.

That’s it,

So that was the past week. I really enjoyed writing those posts, and hopefully I will keep on writing more interesting posts. If you have any things you would like me to write about, please leave a comment with your topic and i’d be more than happy to discuss it around.